Logo

The Pantalytics logo is our primary identifier. Use it consistently and in accordance with the guidelines below.

Logo variants

The Pantalytics logo is available in three versions: primary (blue + gold), monochrome blue and monochrome gold. An icon mark is also available for compact applications.

Primary logo

The primary logo combines navy blue with gold. This is the preferred version for most applications.

Pantalytics primary logo (blue + gold) on white background Primary — white
Pantalytics primary logo on dark background Primary — dark

Monochrome

Use the monochrome versions when the primary two-color logo doesn't fit, such as single-color print.

Pantalytics monochrome blue logo Monochrome blue
Pantalytics monochrome gold logo Monochrome gold

Icon mark

The icon mark (circular emblem) is used as favicon, social media avatar and in compact spaces where the full logo doesn't fit.

Pantalytics icon mark blue Icon — blue
Pantalytics icon mark gold Icon — gold
Pantalytics icon mark blue on dark Icon — blue/dark

Clear space

Maintain a minimum clear space equal to the height of the 'P' icon around the logo. This ensures the logo always has sufficient breathing room.

Minimum size

Do not use the logo smaller than 120px wide for digital applications or 30mm for print.

Do & Don't

Do

  • Use the logo on approved backgrounds
  • Maintain the required clear space
  • Always use official logo files
  • Scale the logo proportionally

Don't

  • Distort or stretch the logo
  • Change the logo colors
  • Add effects or shadows
  • Place the logo on busy backgrounds
  • Rotate the logo